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Corner Icon Myrtle Beach's Accommodations Tax Advisory Committee reviews applications for Accommodations Tax grants for tourism, arts and cultural events and makes recommendations to City Council for funding.  The application period opens each fall.  For more information, call Michael Price in the Budget Office at 843-918-1135. 

Blue Box  Visit the Friday Fax for this week's news, agendas and more.  Or, add your name to our lists for Recreation and Events by sending us your e-mail address. 

Corner Icon Questions?  E-mail or call (843) 918-1014.  


Accommodations Tax Advisory Committee


9:30 a.m., Wednesday, October 25, 2017


Conference Room, City Services Building

921 North Oak Street, Myrtle Beach, SC  29577


A.   Call to Order


B.  FOIA Compliance Review


C.  Approval of Minutes


D.  Discussion of Requests for Funding & Funding Requirements:


Baseball at the Beach – $60,000


Promote Myrtle Beach through hosting exceptional baseball events that enhance the baseball programs for youth in our area.


Beach Ball Classic Tournament – $60,000


Provide a national tournament for Myrtle Beach that will bring national exposure through media such as; television, newspapers, magazines and the Internet.


Beach United FC – $50,350


To promote the integrity of Coastal Carolina Soccer Clubs, and boost economic development to Myrtle Beach tourism with hosting a premier soccer tournament.


Carolina Country Music Festival – $150,000


Promote the Carolina Country Music Festival for Myrtle Beach with out-of-market   advertising through media such as; TV, radio, digital, print and social media.


Carolina Master Chorale – $30,000


Professional quality performances of choral masterworks in concert, nurturing and elevating the culture and climate of Myrtle Beach.


Champion Autism Network – $25,550


Solidify and promote Myrtle Beach as a cultural, enlightened destination that supports those with autism and other special needs through the Autism Friendly Destination Initiative.


Children’s Museum of South Carolina – $59,400


Promote and increase attendance through the implementation of effective marketing strategies which will target tourists, as well as local community members and their visiting families.  Funding will establish the Children’s Museum as an evolving attraction encouraging families to return to Myrtle Beach and view Myrtle Beach as a year-round family vacation destination.   


Claire Chapin Epps Family YMCA – $70,000


To assist in advertising, promoting and marketing of two major youth soccer tournaments that will bring thousands of youths and adults to the City to use hotels, restaurants, entertainment and services to benefit the economy.


Coast Futbol Alliance – $30,000


To promote Myrtle Beach as one of the premier destinations for youth soccer tournament events in the country, producing economic impact for the city during non- peak season months.


Coast RTA – $219,780


To continue providing the “Free” Entertainment Express Shuttle from Memorial Day –

Labor Day; 11:00 a.m. – 11:00 p.m., Sunday-Saturday.


Coastal Uncorked – $60,000


Promote Myrtle Beach through hosting an annual food event celebrating the variety of culinary offerings of Myrtle Beach.  The event is designed to bring tourists to the area to experience cuisine as well as the many other amenities the City has to offer.


Crossroads Event Productions, Inc. – $50,000


To promote and bring musical and other performances into an underserved African-American community to celebrate the cultural and music heritage of the community with a jazz festival.          


Franklin G. Burroughs - Simeon B. Chapin Art Museum – $120,000


Support of the Museum’s vital Exhibition Schedule thereby continuing to build our value as a recognizable tourist destination that broadens the overall image and draw of Myrtle Beach.     


Five Points Business Association – $75,000


To promote Myrtle Beach by hosting three unique events in the Historic Boardwalk   District:  (1) Cyclovia Five Points, showcasing a physically active, walkable and biking community; (2) Plaza City Market, offering visitors a place to experience free entertainment and an opportunity to purchase local, unique items they may want to take back home; and (3) a Holiday Event, offering music and holiday spirit.


First Presbyterian Concert Series – $15,000


To provide concerts by world-class performers at reasonable ticket prices for our Community and tourists in order to increase awareness of the value of the cultural arts in uniting all people.      


Grand Strand Juniors – $55,000


To promote the Winter Bump Classic and Coastal Volleyball Championships bringing in some of the most talented volleyball players in the country along with their families to Myrtle Beach.  Grant funding would help defray costs associated with the event.


Kaaba Temple – $30,000


To promote the Gala Conference being offered in Myrtle Beach, April 2017 through advertising and marketing via printing, mailings, newspaper, internet and social media.


Long Bay Symphony – $75,000


By providing entertainment, education and cultural diversity, the Symphony seeks to establish an attractive environment for regional, out of state visitors, as well as potential residents.  The Long Bay Symphonic Society supports an extensive music education program for young people.


Mingo Bay Classic Baseball Tournament ( Formerley Hawaiian Tropic Baseball Classic) – $20,000


The objective of this baseball tournament is to bring the very best high school teams from the northeast, mid-Atlantic and Southern states to Myrtle Beach for the purpose of promoting and advertising the Grand Strand.


Myrtle Beach Downtown Redevelopment Corporation – $150,000


To provide free, family-friendly events and promotions throughout the year that showcase the boardwalk entertainment district and the Myrtle Beach Area.


MB Film Festival – $40,000


The objective is to become one of the larger film festivals in the United States, to include industry networking, a film market, forums, screenings and social venues which will bring press.


MB Golf Holiday – $70,000


The World Am has three objectives 1) Bring visitors to our area during a historically slow week, 2) Introduce new golfers and their guests to the Myrtle Beach area, 3) Provide an event that creates a “story line” for a broad range of media.


Myrtle Beach Jeep Jam – $50,000


To promote the inaugural Myrtle Beach Jeep Jam, weekend festival via television, radio, print and billboard, celebrating Jeep culture and the Grand Stand lifestyle drawing thousands of Jeep enthusiasts at the former Myrtle Square Mall site in April 2018.


Myrtle Beach Pelicans – $10,000


The purpose is to promote and host a baseball game at the Pelicans Stadium between two professional softball teams from National Pro Fastpitch.


Myrtle Beach Track & Field Club – $15,000


To promote Myrtle Beach via marketing and advertising, attracting more USA Track & Field events that will increase the visibility and public interest while recognizing that the City of Myrtle beach is a world class sports-tourism destination. 


Native Sons Salt Games – $30,000


The objective is to promote the annual two-day beach festival in Plyler Park, Myrtle Beach.  The Festival features an array of events and activities for tourists and locals alike.  


North South Game Committee – $25,000


Increase attendance at events involved in the North-South All-star Football Game week as well as the Touchstone Energy Cooperatives Bowl, also known as the North-South All-Star Football Game here in Myrtle Beach.


Ocean Front Merchants Association – $150,000


To advertise and promote free family-friendly entertainment and Myrtle Beach as a unique seaside family destination through signature events such as Fright Nights, Holidays on the Boardwalk, and the Sun Fun Festival. 


Palmetto Event Productions, Inc. – $20,000


Advertising and promoting for the Beach, Boogie and BBQ Festival, sanctioned by the Kansas City Barbeque Society, here in Myrtle Beach.  


Palmetto Partners – $30,000


To host the Palmetto Regional Robotic Competition with 66 teams comprised of approximately 35 students and six mentors each from South Carolina and states around the Country.  The goal is for each team to design and build a robot.


Palmetto Studios Arts Alliance – $50,000


Promote Myrtle Beach through hosting a Comic book, fantasy, Sci-Fi and Horror Convention.


Pee Dee Street Rodders – $35,000


To promote Myrtle Beach by hosting the 30th “Run to the Sun” car show to be held in March 2018.


Sons & Daughters of Italy – $25,000


To promote Myrtle Beach during the Italian Heritage month of October while expanding the Columbus Day Festival offering up authentic Italian food, entertainment and arts & crafts.


(SASA) South Atlantic Shrine Association – $60,000


To promote the Myrtle Beach area as a world class retreat destination to members as well as holding SASA’s annual meeting, convention, parade, and competitions in Myrtle Beach.


South by Southeast – $20,000


To promote and advertise music outreach and education, while enriching the community with musical arts and hosting a series of concerts in the Historic Myrtle Beach Train Depot.


Waccamaw Arts & Crafts Guild – $36,000


Plan activities such as, but not limited to, scheduled free of charge educational programs, opportunities for artist to display their works, expanding service on the internet, community outreach programs, and providing faculty and forum where residents and visitors alike can interact, share ideas and gain information  


City of Myrtle Beach – $320,000


Third year local match funding for the 4th Avenue Deepwater Ocean Outfall Project.


City of Myrtle Beach – $135,812


Eleventh year local match funding for the Reach-Two Beach Nourishment Project.   


City of Myrtle Beach – $7,034,470


$6,422,470 for additional public safety cost associated with providing for tourist population.


$62,000 to assist with the cost of beach water quality testing and beach advisory postings.


$550,000 to help defray the cost of Convention Center marketing and promotion.


E.   Entertain Public Comment


F.  Discuss Additional Business, if any


G.  Adjourn



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City Hall
937 Broadway Street
P.O. Box 2468, Myrtle Beach, SC 29578
(843) 918-1000   Fax: (843) 918-1028
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